Document Type : Research Paper

Authors

• Peyman Ghafari Ashtiani ¹
• Maryam Ghiasaadi Farahani ²

¹ Associate Professor of Business Administration. Faculty of Management. Islamic Azad University, Arak branch. Arak Iran.

² PhD Business Management, Young and Elite Researchers Club, Arak Branch, Islamic Azad University, Arak, Iran.

Abstract

The current research has identified the factors affecting the management and organization of businesses based on e-commerce through a meta-combination approach. The research is applied in terms of purpose and qualitative in nature with an exploratory approach. The community of this research is the articles in the field of managing and organizing e-commerce jointly or separately. The method of collecting information is the document-library method with the efficiency of the meta-combination method for extracting factors. The sampling method is also selected based on the entry and exit criteria of the prism method. In order to answer the research questions, 96 articles were examined and analyzed, which led to the extraction of 15 categories and 95 meaningful codes. The results showed that business management based on e-commerce includes the components of online sales, digital marketing, suppliers, leadership, product or service, human resources, organizational culture, customer, market, organizational structure, and organizing business based on E-commerce includes the components of technical dimension, organizational dimension, environmental dimension, economic dimension and financial dimension.

Keywords

• E-commerce
• management
• Electronic business
• Meta-synthesis

Main Subjects

• Management approaches in the field of smart