Document Type : Research Paper


1  MSc in IT Management, Allameh Tabatab’i University, Tehran

2 MSc in IT Management, Allameh Tabatab’i University, Tehran

3 MSc in Strategic Management,Islamic Azad University, Tehran.


In recent decades, in line with increasing environmental risks and related human concerns, the concept of green supply chain has been introduced as a modern approach to reduce the environmental impact of organizational products by researchers. During recent years, public policy has led organizations to accept such concept. However, several obstacles have existed in the way of accepting green supply chain that should be removed. This study is an attempt to identify the main obstacles to the adoption of green supply chain and assess the impact and effectiveness of each of these obstacles on the entire system. In this regard, 18 factors were firstly identified as the main obstacles for green supply chain adoption. Statistical population of this study are 8 experts and professionals in Food Industry who are completely familiar with green supply chain. We have used fuzzy DEMATEL technique in order to assess causal relationship and also classify identified obstacles into two groups of cause and effect. The results indicate that the teaching staff and the support and participation of senior management play a vital role in the adoption of green supply chain.


الفت. لعیا، خاتمی فیروزآبادی. سیدعلی، خداوردی. روح اله (1391)، مقتضیات تحقق مدیریت زنجیره تأمین سبز در صنعت خودروسازی ایران، ‎ فصلنامهعلوممدیریتایران، سال ششم، شماره 21، ص 140-123.
احمدی. سید علی‌اکبر، افشاری. محمدعلی، شکاری. حمیده (1392)، ارائه مدلی برای سنجش موفقیت سازمان‌ها در مدیریت زنجیره تأمین سبز با رویکرد انتخاب تأمین‌کننده سبز (مورد: شرکت فولاد آلیاژی ایران).‎ فصلنامهپژوهشنامهبازرگانی، ویژه‌نامه شماره 66، ص 127-95.
امیدوار. رضا، سرداری. احمد، یزدانی. ناصر (1394)، رتبه‌بندی موانع مدیریت زنجیره تأمین سبز با استفاده از روش دیمتل (مطالعه شرکت پارس‌خودرو). فصلنامهعلمی- پژوهشیتحقیقاتبازاریابینوین، سال پنجم؛ شماره 2، ص 14-1.
حسینی. سیده اسما، ایرانبان. سیدجواد، میرجهان مرد. سیدجواد (1393)، تعیین و اولویت‌بندی عوامل مؤثر بر زنجیره تأمین سبز با استفاده از رویکرد تحلیل مسیر، مدیریتتولیدوعملیات، دوره پنجم، پیاپی 9، شماره 2، ص 178-161.
شیرخدایی, م. خداداد حسینی, س. ح. مسیبی, ع؛ و خرم, ج. (1393). بررسی تأثیر یادگیری سازمانی بر کیفیت استراتژی در زنجیره تأمین سبز با تبیین نقش رابطه گرایی؛ (موردمطالعه شرکت‌های اقماری و وابسته به ایران‌خودرو). پژوهشنامه مدیریت اجرایی, 6(12)، ص 64-37.‎
نیازی, علیرضا و مهرداد نیکبخت، ۱۳۹۳، بررسی و شناسایی عوامل مؤثر در موانع اجرای مدیریت زنجیره تأمین سبز در صنعت پتروشیمی، اولین همایش ملی پژوهش‌های مهندسی صنایع، همدان، شرکت علم و صنعت طلوع فرزین
Ajamieh, A. Benitez, J. Braojos, J. & Gelhard, C (2016), "IT infrastructure and competitive aggressiveness in explaining and predicting performance", Journal of Business Research.
Banerjee, M. & Mishra, M (2015), "Retail supply chain management practices in India: A business intelligence perspective", Journal of Retailing and Consumer Services.
Beard, C. & Rees, S (2000), "Green teams and the management of environmental change in a UK county council", Environmental Management and Health, 11(1). PP: 27-38.
Chen, I. J. & Paulraj, A (2004), "Towards a theory of supply chain management: the constructs and measurements", Journal of operations management, 22(2). PP: 119-150.
Childhouse P, Towill DR. (2003), "Simplified material flow holds the key to supply chain integration", OMEGA 31(1) PP:17–27.
Coskun, S. Ozgur, L. Polat, O. & Gungor, A. (2016), "A model proposal for green supply chain network design based on consumer segmentation", Journal of Cleaner Production, 110. PP: 149-157.
Dubey, R. Gunasekaran, A. Papadopoulos, T. & Childe, S. J (2015), "Green supply chain management enablers: Mixed methods research", Sustainable Production and Consumption, 4. PP: 72-88.
Eltayeb, T. K. Zailani, S. & Ramayah, T (2011), "Green supply chain initiatives among certified companies in Malaysia and environmental sustainability: Investigating the outcomes", Resources, conservation and recycling, 55(5), 495-506.
Feldmann M, Müller S (2003), "An incentive scheme for true information providing in supply chains", OMEGA 31(2) PP:63–73
Fontela, E. & Gabus, A (1976), "The DEMATEL Observer, DEMATEL 1976 Report. Geneva, Switzerland: BATTELLE Institute, Geneva Research Center.
Hervani, A. A. Helms, M. M. & Sarkis, J (2005), "Performance measurement for green supply chain management" Benchmarking: An international journal, 12(4). PP: 330-353.
Handfield, R. B. & Nichols, E. L (1999), "Introduction to supply chain management", (Vol. 1). Upper Saddle River, NJ: prentice Hall.
Hsu C. W. Hu A. H (2008), "Green supply chain management in the electronic industry", International Journal Environ Science Technology. 5 (2). PP: 205-216.
de Sousa Jabbour, A. B. L. de Oliveira Frascareli, F. C. & Jabbour, C. J. C (2015), "Green supply chain management and firms’ performance: Understanding potential relationships and the role of green sourcing and some other green practices", Resources, Conservation and Recycling, 104. PP: 366-374.
Jayant, A. & Azhar, M (2014), "Analysis of the barriers for implementing green supply chain management (GSCM) practices: an interpretive structural modeling (ISM) Approach", Procedia Engineering, 97. PP: 2157-2166.
Jayaram, J. & Avittathur, B (2015), "Green supply chains: A perspective from an emerging economy", International Journal of Production Economics, 164. PP: 234-244.
Kumar, S. Luthra, S. Haleem, A (2014), "Critical success factors of customer involvement in greening the supply chain: An empirical study" International Journal of Logistics Systems and Management 19(3). PP: 283-310.
Kuo, R. J. Wang, Y. C. & Tien, F. C (2010), "Integration of artificial neural network and MADA methods for green supplier selection", Journal of Cleaner Production, 18(12). PP: 1161-1170.
Laari, S. Töyli, J. Solakivi, T. & Ojala, L (2016), "Firm performance and customer-driven green supply chain management", Journal of Cleaner Production, 112. PP: 1960-1970.
Lambert, D. M. & Cooper, M. C (2000), "Issues in supply chain management", Industrial marketing management, 29(1). PP: 65-83.
Li, S. Ragu-Nathan, B. Ragu-Nathan, T. S. & Rao, S. S. (2006), "The impact of supply chain management practices on competitive advantage and organizational performance", Omega, 34(2). PP: 107-124.
Li, S. & Lin, B (2006), "Accessing information sharing and information quality in supply chain management", Decision support systems, 42(3). PP: 1641-1656.
Luthra, S. Garg, D. & Haleem, A (2016), "The impacts of critical success factors for implementing green supply chain management towards sustainability: an empirical investigation of Indian automobile industry", Journal of Cleaner Production, 121. PP: 142-158.
Maleki, M. & Cruz-Machado, V (2013), "An empirical review on supply chain integration", Management and Production Engineering Review, 4(1). PP: 85-96.
Mohammaddust, F. Rezapour, S. Farahani, R. Z. Mofidfar, M. & Hill, A (2015), "Developing lean and responsive supply chains: A robust model for alternative risk mitigation strategies in supply chain designs", International Journal of Production Economics.
Muduli, K. Govindan, K. Barve, A. & Geng, Y (2013), "Barriers to green supply chain management in Indian mining industries: a graph theoretic approach", Journal of Cleaner Production, 47. PP: 335-344.
Opricovic, s. & Tzeng, G.H (2003), "Defuzzification within a multi-criteria decision model", international journal of uncertainty, fuzziness and knowledge-based systems. PP: 635-652.
Oussalah, M (2002), "On the compatibility between defuzzification and fuzzy arithmetic operations", Fuzzy Sets and Systems. PP: 247-260.
Sangari, M. S. Hosnavi, R. & Zahedi, M. R (2015), "The impact of knowledge management processes on supply chain performance: An empirical study", The International Journal of Logistics Management, 26(3). PP: 603-626.
Sarkis, J. Zhu, Q. & Lai, K. H (2011), "An organizational theoretic review of green supply chain management literature", International Journal of Production Economics, 130(1). PP: 1-15.
Sheu, J. B. Chou, Y. H. & Hu, C. C (2005), "An integrated logistics operational model for green-supply chain management", Transportation Research Part E: Logistics and Transportation Review, 41(4). PP: 287-313.
Srivastava, S. K (2007), "Green supply-chain management: A state-of-the-art literature review", International Journal of Management Review, 9(1). PP: 53-80
Tognetti, A. Grosse-Ruyken, P. T. & Wagner, S. M (2015), "Green supply chain network optimization and the trade-off between environmental and economic objectives", International Journal of Production Economics, 170. PP: 385-392.
Tseng, M.L (2009), "Using the extension of DEMATEL to integrate hotel service quality perceptions into a cause–effect model in uncertainty" Expert Systems with Applications. PP: 9015-9023.
Uygun, Ö. & Dede, A (2016), "Performance evaluation of green supply chain management using integrated fuzzy multi-criteria decision making techniques", Computers & Industrial Engineering.
Wang, Y. Chen, Y. & Benitez-Amado, J (2015), "How information technology influences environmental performance: empirical evidence from China", International Journal of Information Management, 35(2). PP: 160-170.
Wang, Z. Mathiyazhagan, K. Xu, L. & Diabat, A (2016), "A decision making trial and evaluation laboratory approach to analyze the barriers to Green Supply Chain Management adoption in a food packaging company", Journal of Cleaner Production, 117. PP: 19-28.
Wu, w.w (2012), "Segmenting critical factors for successful knowledge management implementation using the fuzzy DEMATEL method", Applied Soft Computing. PP: 527-535.
Wu, W.W. & Lee, Y.T (2007), "Developing global managers’ competencies using the fuzzy DEMATEL method", Expert Systems with Applications. PP: 499-507.
Yager, R. & Filev, D. P (1994), "Essentials of fuzzy modeling and control", New York: John Wiley & Sons.
Zhang, Q. Tang, W. & Zhang, J (2016), "Green supply chain performance with cost learning and operational inefficiency effects", Journal of Cleaner Production, 112. PP: 3267-3284.
Zhu,Q. J.Sarkis (2006), "An intersectional comparison of green supply chain management in China: drivers and practices", Journal of Cleaner Production, Vol.14. PP: 472–86.
Zhu, Q. Sarkis, J. & Lai, K. H (2007), "Green supply chain management: pressures, practices and performance within the Chinese automobile industry", Journal of Cleaner Production, 15(11). PP: 1041-1052.
Zhou, Q. Huang, W. & Zhang, Y (2011), "Identifying critical success factors in emergency management using a fuzzy DEMATEL method", Safety Science. PP: 243-252.