مطالعات مدیریت کسب و کار هوشمند

نوع مقاله : مقاله پژوهشی

نویسندگان

1 PhD Student, Business Administration, Faculty of Economic and Administrative Sciences, University of Mazandaran

2 Faculty Member, Department of Business Administration, University of Mazandaran

3 Assistant Professor, Faculty of Management and Accounting, Farabi College, University of Tehran, Qom, Iran

چکیده

Considering the increasing role of knowledge-based enterprises in economic growth, job creation and the development of new technologies, it is of great importance to examine the factors affecting their competitiveness, especially in the field of information technology, in today's economic landscape of Iran. The purpose of this research is to investigate the competitiveness of knowledge-based companies active in the information technology sector using Porter's diamond model. The research is applied in terms of purpose and qualitative and exploratory in terms of methodology. The participants consisted of managers and experts of knowledge-based information technology companies, who were selected by the method of theoretical sampling. Data were collected and then coded through a review of relevant literature and semi-structured in-depth interviews with 28 participants. The findings indicate that the extracted codes are classified in the six main dimensions of related and supporting industries (energy imbalance, quality of technological infrastructure, support for large industries, ...), operational conditions (marketing and branding capabilities, intelligent management, networking between enterprises, ...), strategy-structure-competition (change of brand name to enter governmental and non-governmental and competitive non-governmental and non-governmental markets). . companies, ...), demand conditions (expansion of emerging digital technologies, shortening of product life cycle, domestic market saturation, ...), government (international interactions, access to government data, incentive policies, ...) and luck (sanctions, currency fluctuations, war). Finally, this study provides a practical framework for analyzing and promoting the competitiveness of knowledge-based IT companies in Iran and shows that competitiveness results from the dynamic interaction between environment and strategy.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Competing on the Edge of Technology: Creating Competitive Advantage for Knowledge-Based Firms in the Market

نویسندگان [English]

  • Fatemeh Jafari Bazyar 1
  • Abolhassan Hosseini 2
  • Mohammadreza Jalilvand 3

1 PhD Student, Business Administration, Faculty of Economic and Administrative Sciences, University of Mazandaran

2 Faculty Member, Department of Business Administration, University of Mazandaran

3 Assistant Professor, Faculty of Management and Accounting, Farabi College, University of Tehran, Qom, Iran

چکیده [English]

Given the growing role of knowledge-based firms in economic growth, job creation, and the development of new technologies, examining the factors influencing their competitiveness particularly in the field of information technology is of great significance in today’s Iranian economic landscape. This study aims to investigate the competitiveness of knowledge-based firms operating in the information technology sector by employing Porter’s Diamond Model. In terms of purpose, the research is applied in nature, and methodologically, it is qualitative and exploratory. The participants consisted of managers and experts from IT knowledge-based firms who were selected through purposive theoretical sampling. Data were collected through a review of relevant literature and in-depth semi-structured interviews with 28 participants and subsequently coded. The findings indicated that the extracted codes were classified into six main dimensions: Related and Supporting Industries (energy imbalance, quality of technological infrastructure, support from large industries, ...), factor conditions (marketing and branding capabilities, intelligent management, inter-firm networking, ...), strategy–structure–rivalry (rebranding for entry into foreign markets, unfair competition from state-owned and quasi-state-owned firms, ...), demand Conditions (expansion of emerging digital technologies, shortened product life cycles, saturation of the domestic market, ...), government (international interactions, access to governmental data, incentive policies, ...), and chance (sanctions, currency fluctuations, wars). Ultimately, this study presents a practical framework for analyzing and enhancing the competitiveness of IT knowledge-based firms in Iran and highlights that competitiveness results from the dynamic interplay between the environment and strategy.

کلیدواژه‌ها [English]

  • Knowledge-Based Firms
  • Information Technology
  • Porter’s Diamond Model
  • Competitive Advantage
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