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داوران 1399

داوران1400

داوران سال 1401

داوران 1402

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طراحی سامانه اینترنت‌بانک واکنش‌گرا با رویکرد علم طراحی

نوع مقاله : مقاله پژوهشی

نویسندگان

1 کارشناسی ارشد مدیریت فناوری اطلاعات – گرایش کسب و کار الکترونیکی، دانشکده علوم اجتماعی و اقتصاد، دانشگاه الزهرا، تهران، ایران.

2 دانشیار، مدیریت، دانشکده علوم اجتماعی و اقتصاد دانشگاه الزهرا (س)، تهران، ایران.

3 مدیریت فناوری اطلاعات، دانشکده مدیریت ، دانشگاه تهران، تهران،ایران

چکیده

تنوع دستگاه‌هایی که افراد به وسیله آن به اینترنت دسترسی پیدا می‌کنند و از سامانه‌های مبتنی بر وب استفاده می‌کنند، روز به روز زیادتر می‌شود. کاربران انتظار دارند که سامانه‌ها را روی مرورگرهای مختلف و یا دستگاه‌های مختلف (از دسکتاپ تا تلفن‌های همراه هوشمند در اندازه‌های مختلف) به شکل مناسب و سازگار با دستگاه مشاهده کنند.
هدف این پژوهش نیز طراحی سامانه اینترنت‌بانک واکنش‌گرا است. برای این منظور ضمن مطالعه پیشینه پژوهش و توجه به مفاهیم اینترنت‌بانک، عوامل پذیرش آن و مفهوم واکنش‌گرایی و تجربه کاربری و نیازهای یک سامانه (از نظر کسب و کاری و فنی) به طراحی اینترنت‌بانک واکنش‌گرا بر اساس مراحل روش " علم طراحی" پرداخته شده است. نتایج پژوهش حاضر، طراحی سامانه‌ای واکنش‌گرا را ارائه می‌دهد که می‌تواند مورد استفاده همه بانک‌ها و مؤسسه‌های مالی قرار گیرد. طراحی پیشنهادشده به گونه‌ای است که سامانه روی دستگاه‌های مختلف در اندازه‌های مختلف به شکل مناسب و سازگار با انداره دستگاه نمایش داده می‌شود. بر اساس نتایج این پژوهش، تجربه کاربری که شامل مواردی چون واکنش‌گرایی، سادگی استفاده و قابلیت یادگیری است، بسیار مورد توجه کاربران است و اینترنت-بانک‌هایی که این عوامل را همراه با امنیت و کارایی در اختیار کاربران می‌گذارند، بیشتر مورد اقبال واقع می‌شوند.

کلیدواژه‌ها

عنوان مقاله [English]

Designing a Responsive Internet Banking by Design Science

نویسندگان [English]

  • maryam zolfaghar 1
  • ameneh khadivar 2
  • fatemeh abbasi 3

1 Faculty of social science and economics, Alzahra University, Tehran, Iran

2 lAssociate Professor, Faculty of Social Sciences and Economics, Al-Zahra University, Tehran, Iran.

3 Information technology,Management faculty, Tehran university, Tehran,Iran

چکیده [English]

Technology progress, during the recent decades, has influenced the banking industry. Banks have moved from traditional banking to online banking. Users expect to view systems on different browsers or different devices without disrupting the overall/page due to the small size of the display on some devices such. This expectation is responsiveness which is one of the factors influencing the user experience. Responsiveness means that the contents of a web-based system are displayed correctly and clearly on all devices and browsers, regardless of screen size. The purpose of this article is also to design a responsive Internet Banking system based on design science. It has been designed, based on the study of the scientific background and considering the concepts of Internet Banking, its adoption factors, responsiveness and user experience and the system requirements, from a business and technical point of view.
The present study provides a system design that can be used by all financial institutions. It can also be applicable for universities and higher education institutions, as it describes, step by step, how to practically use the research method in a real system.
Considering the results of this study, user experience, including issues such as responsiveness, ease of use and learnability, is much interesting for users, and the Internet banks that provide these factors along with security and performance are very attractive and are highly appreciated.

کلیدواژه‌ها [English]

  • Internet Bank
  • Responsive
  • Design Science
  • User Experience
  • Internet
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مطالعات مدیریت کسب و کار هوشمند
دوره 10، شماره 39
فروردین 1401
صفحه 37-66
فایل ها
سابقه مقاله
  • تاریخ دریافت: 06 مهر 1399
  • تاریخ بازنگری: 16 اسفند 1399
  • تاریخ پذیرش: 14 شهریور 1400
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